Category Archives: Interaction Design

UX Advantage 2015: Designing a Global UX

Gina Villavicencio, Director UX Design and James Nixon, General Manager, Digital Globalization, Marriott International – share an accomplishment or two: – ratings and reviews product; 2/3 of millenials use ratings and reviews before choosing a hotel; search visibility; Marriott not … Continue reading

Posted in Interaction Design | Leave a comment

UX Advantage 2015: Fidelity’s Shift to Design-driven UX

Steve Turbek, SVP UX Design, Fidelity Investments – 3 1/2 years with Fidelity – 60,000 employees – Customer Experience is not just designing screens, but a motivating program across the whole organization; call center; in-person branch experience – naturally led … Continue reading

Posted in Interaction Design | Leave a comment

UX Advantage 2015: Reinventing the PayPal.com Experience

Bill Scott, VP of Next Gen Commerce, PayPal – 4 years at PayPal – key accomplishement: reinvented “check-out” process – slight variance in conversion is a lot of $$$ – war room: 2-3 designers, 3 engineers, 3 product folks (balsamiq … Continue reading

Posted in Interaction Design | Leave a comment

UX Advantage 2015: Keynote – The Challenges of Making UX a Competitive Advantage

Karen McGrane – wanted to make an event for people who are already making it happen as leaders in their orgs – 6 interviews – executive sessions, huge global corporations where design initiatives are big and working; 4 interviews on … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Keynote – Scott Jenson of Google

“The Physical Web” Apple, Fro Design, now Google contrast experience of Amazon Whispersync (zero experience, it just works) vs Jabra headphones (waking his wife up in other room) mobile moving too fast to standardize yet, eg pull to refresh is … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Interactive Surfaces and Pervasive Displays

Pervasive Information Through Constant Personal Projection by Christian Winkler AMP-D: interactive personal ambient display that projects on floor near device; constant personal projection; course augmented reality; interaction on floor, hand, mobile mobile devices disconnect from immediate environment; this helps reconnect … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Modeling Users and Interaction

Model of Visual Search and Selection Time in Linear Menus by Gilles Bailly model to understand human performance for target acquisition in realistic menus novice: scan, skip around; intermediate: directed search with some error; expert: directed search with less error … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Case Studies – Realities of Fieldwork

An Ethnographic Study of South African Mobile Users by Susan Dray [10 minutes of technical problems; harumph] consulting with undisclosed client study from 2008 to inspire ideas on entering African market; interested in mobile devices; broad scope, with tentative ideas … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Plenary – Elizabeth Churchill of eBay Research Lab

Reasons to Be Cheerful – Part 4 song: Reasons to Be Cheerful – Part 3 HCI is good at thinking of other people's points of view, imagining ourselves as other people; eg users, maker communities; noticing, reflecting, questioning; everything seems … Continue reading

Posted in Interaction Design | Leave a comment

CHI 2014: Decisions, Recommendations, and Machine Learning

Customization Bias in Decsion Support Systems by Jacob Solomon user satisfaction improves with customizability; is it a good design choice for decision support systems? data -> system -> recommendation -> decision maker -> decision some systems support customization; customization -> … Continue reading

Posted in Interaction Design | Leave a comment